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Brand Story

The Plant Story
Shokubutsu Monogatari is a Japanese word that means Plant Story. It marks the founding spirit of Lion Japan in pursuit of mildness & high quality body wash product that is made of plant ingredients.
Lion Japan first launched the Shokubutsu-Monogatari line of beauty soaps in year 1992.
In year 1998, Shokubutsu was launched in Malaysia as the 1st Japan formulated body wash that is made of 100% plant cleansing ingredients.
Shokubutsu aims to give the most satisfying shower experience that includes luxurious foam volume, easy rinsing and refreshing after shower feel.
It’s all about extracting the best benefits of plant for naturally healthy skin.
Radiant Beauty-Shokubutsu Fresh
Looking naturally beautiful makes every woman feel attractive and confident. Get inspired by traditional Japanese women beauty in using Nuka Oil (Rice Bran) as part of skin caring regime for beautiful radiant skin
Advance Protection -Active Guard
Throw off your worries on dirt and bacterial that may affect your kids’ health. Let them live life the way it should be. Active Guard is a body wash that is work with 2 actions, killing the bad bacteria while keeping the good ones for natural skin protection.
The Youthful Radiance-
World Famous Bathing Series
Indulge and escape from stress and busy lifestyle in traditional bathing rituals. Relax your body, mind and soul as you shower and your skin gets pampered with plant collagen to hydrate skin for youthful radiance.